Add-on · Celebrity association
Celebrity Association for Events in Kolkata
A known face changes who turns up, and who writes about it. Indian PR Distribution (IPRD)® arranges celebrity appearances for launches, openings, felicitations and brand events in Kolkata, with the contract, the timings and the media moment agreed in advance, so the guest adds to your news rather than replacing it.
- Film, sport, musicand public figures
- Contractagreed in advance
- Media momentplanned
What we arrange
From the first approach to the day.
Suggestions that fit
Guests whose public image suits your brand and your audience: film, television, sport, music, literature or public life.
Availability and terms
We approach the guest or their management, confirm the date and bring back the terms on your brief.
The contract
Appearance time, duties, media interaction, photographs, social posts, travel and hospitality, agreed in writing.
The day
Arrival, green room, the stage moment, the media position and departure, timed to the minute.
Media plan
Invitations that mention the guest where agreed, a photo moment and any interviews, as the contract allows.
Afterwards
Approved photographs for the desks and your channels, and the coverage in your report.
The agreement
What is settled before the day.
| Term | What is agreed |
|---|---|
| Appearance | Date, arrival time and how long the guest stays |
| Duties | Ribbon, unveiling, award presentation, a speech or a walk-through |
| Media interaction | Photo opportunity, a few questions, or one-to-one interviews |
| Photographs and video | How your brand may use them, and for how long |
| Social posts | Whether the guest posts, what, when, and the disclosure each carries |
| Travel and hospitality | Flights, stay, local transport and the green room |
| Changes | What happens if the date moves or the guest cannot attend |
Fees, availability and contracts are quoted on your brief.
Keeping the news
The guest draws the crowd; the story must still be yours.
A celebrity brings crews and photographers, and many reporters will want the guest's views on other things. We plan the run of show so your announcement comes first, the guest's moment is tied to your product or cause, and your spokesperson takes questions on the news.
Any claims a guest makes about your product should be ones you can stand behind, and paid endorsement on social media should be disclosed as ASCI requires. We put both in the brief.
We never name guests on a public page before the contract is signed, and we keep the approach confidential until then, which is what management teams expect.
Where it fits
Occasions where a known face helps.
- 01
Store and showroom openings
A ribbon and a crowd. See the store opening page.
- 02
Product launches
The unveiling, with a face the audience knows. See the product launch page.
- 03
Awards and felicitations
A presenter who raises the evening. See award and felicitation.
- 04
Brand and cause events
A public figure who stands for the cause. Our article on events and activations covers the wider plan.
On the day
What a well-run appearance looks like.
| When | What happens | For the media |
|---|---|---|
| Before arrival | Media seated, stage and green room ready, guest's team briefed on the timings | Positions marked for photographers and crews |
| Arrival | Guest received and taken to the green room | An arrival picture only if agreed |
| Your news | Your announcement opens the programme | The story is set before the guest appears |
| The moment | Ribbon, unveiling, award or walk-through with the guest | One clear photograph for every desk |
| Media time | Photo opportunity or questions, as the contract allows | Moderated and timed |
| Departure | Guest leaves on schedule; your spokesperson continues | Interviews on your news continue |
We confirm every timing with the guest's management the day before.
Your brief
What we need to suggest a guest.
- The event, the date, the venue and the audience
- What you want the guest to do, and for how long
- The kind of guest you have in mind, or the image you want
- Whether you need media interaction or social posts
- Any names you have already approached
Reach
2,500+ outlets, 300+ clients, 1,250+ press releases.
Indian PR Distribution (IPRD)®, a brand of Crepo Media, works with Bengali and English desks from Salt Lake Sector V and distributes nationally through ANI, PTI and IANS, with native writing in 11 Indian languages and more than 100mn impressions delivered for clients.
FAQ
Celebrity association questions
How do I get a celebrity for an event in Kolkata?
Send us the event, the date, the audience and what you want the guest to do. We approach suitable names, confirm availability and come back with the terms, and the appearance is agreed in a written contract.
How much does a celebrity appearance cost?
Fees depend on the person, the date, the city, the duration and what is asked of them, such as media interaction or social posts. They are quoted on your brief, with travel and hospitality set out separately.
Will the celebrity speak to the media?
Only if it is agreed in the contract. We agree the media interaction in advance: a photo opportunity, a few questions, or one-to-one interviews.
Can a celebrity post about our event on social media?
Yes, if it is part of the agreement. Paid or brand-supported posts carry the disclosure ASCI requires.
How far ahead should we book a celebrity?
As early as you can. Well-known guests plan weeks or months ahead, and festival and award seasons fill quickly. Shorter notice narrows the choice.
Start a campaign
Have a story worth telling?
Share the announcement, the audience and the outlets you want. We reply with the right route, the expected coverage and a quote, usually within one working day.
Contact
You have a story.
We can help it travel.
Tell us what you are announcing and who should hear it. We will come back with the right route and a scope.
A brand of Crepo Media
Kolkata, West Bengal 700091, India
+91 91471 03416 (calls)
