Virtual and hybrid
Virtual and Hybrid Press Conference Services
Not every journalist you need can be in one room. Indian PR Distribution (IPRD)® runs virtual press conferences for media across India, and hybrid ones with a room in Kolkata and remote desks joining the same session, with registration, a moderated Q&A, a stable stream and the release and recording to every desk afterwards.
- India-widemedia
- Moderatedremote Q&A
- Recordingto every desk
Three formats
In the room, online, or both.
| In person | Virtual | Hybrid | |
|---|---|---|---|
| Journalists | Kolkata desks in the room | Any city, by video link or stream | Kolkata in the room, others online |
| Best for | City news, product in hand, photo moment | National or international news, spokespeople in different places | A Kolkata story with national interest |
| Questions | In the room | Moderated, by raised hand or chat | Room and remote, alternated by the moderator |
| Pictures | Photographers on site | Screenshots and supplied photos | Photographers on site, plus supplied photos |
| After | Release and pictures | Release, recording and clips | Release, pictures, recording and clips |
For the in-person format, see managed press conference or media relations only.
What we run
Everything between the invitation and the recording.
Invitation and registration
Invitations to desks in every relevant city, with a registration step so we know who is joining and can send the link securely.
Platform and stream
A video meeting for journalists who will ask questions, and a live stream for those who only watch, tested before the day.
Moderation
A moderator who introduces the speakers, keeps time, takes questions fairly and handles the unexpected.
Spokesperson set-up
Camera, light, sound and background checked for each speaker, wherever they are.
Hybrid room
For hybrid sessions, a Kolkata room with screen, sound and cameras so remote desks see and hear the room.
Recording and release
The release, the recording and approved clips to every registered journalist, the same day.
How it runs
A typical virtual session.
- 01
Technical rehearsal
The day before: speakers, slides, sound and the stream tested end to end.
- 02
Doors open
Journalists admitted from fifteen minutes before, names checked against registration.
- 03
The announcement
The news in the first few minutes, with slides or a short video if it helps.
- 04
Moderated Q&A
Questions taken in order, with the room and remote desks alternated in a hybrid session.
- 05
Interviews
Short one-to-one video interviews after the session, booked in advance.
- 06
Follow-up
Release, recording and clips sent; follow-up with every desk that registered.
Reach
One session, desks across India and beyond.
A virtual session puts a Kolkata company in front of business, trade and regional desks across India on the same morning, and international media where the story needs them. The release then runs nationally through national press release distribution or the wider press release distribution service.
Time zones, languages and deadlines are planned in: a slot that suits the desks you most need, questions in English and Hindi or Bengali where useful, and the release written for each audience.
Getting it right
What makes a remote press conference work.
A short programme
Remote attention is shorter than a room's. The news in five minutes, questions soon after, and the whole session inside the hour.
A backup for everything
A second connection for each speaker, a dial-in for the moderator and a recorded version of any video, so a dropped link does not stop the session.
Fair questions
Remote journalists see the order of questions and are not left waiting behind the room in a hybrid session.
Material in hand
The release and photos sent at the start or at the embargo time, so desks can write while they listen.
Your brief
What we need to plan the session.
- The news and the spokespeople, with where each will be
- The media you most need: cities, countries, beats and languages
- Virtual only, or a hybrid with a room in Kolkata
- Slides, video or a demonstration to share
- Any embargo time
Reach
2,500+ outlets, 300+ clients, 1,250+ press releases.
Indian PR Distribution (IPRD)®, a brand of Crepo Media, works with Bengali and English desks from Salt Lake Sector V and distributes nationally through ANI, PTI and IANS, with native writing in 11 Indian languages and more than 100mn impressions delivered for clients.
FAQ
Virtual press conference questions
What is a virtual press conference?
A press conference held online: journalists join by video link or watch a live stream, and put questions through a moderator. A hybrid press conference adds an in-person room, usually in Kolkata, with remote journalists joining the same session.
When should I choose a virtual or hybrid press conference?
When the journalists you need are in several cities or countries, when spokespeople cannot travel, or when the news is national and a single city room would leave most desks out.
How do remote journalists ask questions?
Through a moderator, who takes questions by raised hand or chat, reads them out or brings the journalist on screen, and keeps the order fair between the room and the remote desks.
Do you provide the recording after the event?
Yes. The recording, approved clips and the release go to every registered journalist after the session, so desks can quote accurately.
Can you run virtual press conferences across India?
Yes. Invitations go to desks in any city, with national distribution of the release through national press release distribution and international media through international PR distribution.
Start a campaign
Have a story worth telling?
Share the announcement, the audience and the outlets you want. We reply with the right route, the expected coverage and a quote, usually within one working day.
Contact
You have a story.
We can help it travel.
Tell us what you are announcing and who should hear it. We will come back with the right route and a scope.
A brand of Crepo Media
Kolkata, West Bengal 700091, India
+91 91471 03416 (calls)
